Using Social Media to Show and Sell Real Estate

With over 28 years of experience in finance, Mauro Nannini has held executive-level positions at major financial institutions including Capital Invest Casa de Bolsa. At present, Mauro Nannini serves as director of Astra Real Estate Fund, in addition to his role as head of 4N Development Co., LLC, which concentrates on developing and promoting real estate.

Real estate agents should treat their social media pages as valuable connections to their neighborhoods. Just as it does not make sense to tell clients looking to buy locally about a property across the country, it makes little sense to post ads for properties thousands of miles away. Instead, it is best to use social media feeds to show listings for the local neighborhood to attract potential buyers in nearby zip codes.

However, effective agents do not simply push listings; they use social media to show prospective residents why they would enjoy being a part of the local scene. They also post about community events such as farmer’s markets and recently built community or senior centers. Similarly, some Facebook status posts are more effective than others. Images always circulate farther than text, so it is best to work one image into every update. The more likes, shares, and comments a post gets, the more people will see it.

Finally, agents should use social media to celebrate their clients and make them feel important. For example, some agents take a close-up picture of a client’s hand holding the keys to the new house on move-in day and make a “congratulations” post. However, it is important to respect clients’ privacy and avoid use of names, addresses, or pictures of the clients themselves.

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Top Fishing Destinations in South Florida

A real estate entrepreneur by profession, Mauro Nannini founded 4N Development Company, LLC, in 2001. Outside of work, Mauro Nannini enjoys fishing in South Florida.

Throughout the year, South Florida draws visitors who enjoy warm, sunny weather and rich ocean life. Anglers have their choice of fishing sites across the region, but several stand out from the rest. Key Biscayne, for example, is home to a diverse population of fish due to its artificial reef and rich surface-level biodiversity. Reef anglers can catch amberjack, mutton snappers, and many others while surface fishing yields such attractive catches as sailfish, kingfish, and mahi-mahi.

Anglers can also find a wide variety of catches near the Seven Mile Bridge Rubble west of Sombrero Light. Off the beaches between Haulover Inlet and Government Cut, anglers can find a similar diversity as well as a large concentration of tarpon, which are particularly plentiful closer to the Cut. The Miami area also stands out as a promising destination for a varied fishing trip, particularly for those who visit the Rickenbacker Causeway and Blackpoint Marina. Fishing is even available in Miami proper, particularly off the popular 79th Street bridge.

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Types of Florida Recreational Fishing Licenses

A native of Venezuela, Mauro Nannini currently resides in south Florida, where he oversees his private business, 4N Development Co., LLC. In his spare time, Mauro Nannini enjoys the leisurely activity of fishing.

In the state of Florida, there are two types of recreational fishing licenses. The first is the freshwater fishing license, which is required for fishers who intend to catch native and nonnative freshwater fish. The license is issued for a 12-month period from the date of purchase and costs residents $17. Nonresident fees are $47 for an annual license, or $17 and $30 for three-day and seven-day licenses, respectively. An additional fee of $4 is assessed for individuals seeking a physical hard card. A five-year license can also be issued for a reduced rate of $79.

The second type of recreational fishing license is the saltwater fishing license. The license is mandatory for all fishers who attempt to take out saltwater fish, saltwater crustaceans, marine plants, and other saltwater organisms. There are no exemptions made for specific locations, since it is the fishers, not locations, that require licensing. The fees associated with a recreational saltwater fishing license are the same as the freshwater license. Should a person decide to fish both freshwater and saltwater, a dual license can be purchased for $32.50 for each 12-month period.

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